London is one of the most culturally diverse cities in the world. That’s the beauty of it. The problem is that most of us miss it. Where most people spend their journeys face-down and plugged into their smartphones, we want to get people to once again look left, look right and look left again – and not just to avoid getting run over. Look around you! Look up!


From side streets to rooftops, from cul-de-sacs to dead-ends and even a peek over the horizon, there’s a whole world out there that gets missed.

Walking aimlessly around East London a while ago we noticed a couple of street views that aren’t always obvious. It just goes to show how some hidden gems are tucked away just around the corner that you walk past almost every day.